Custom Web Development for Partnering360
Partnering360 was a networking platform for events in the biopharmaceutical industry.
- Duration 2012 – 2017
- Team 10 team members
- Type Social network
- Industry Life science & HealthTech
- Platforms Web
Project idea
EBD Group is a recognized organizer of life science and pharmaceutical industry events. It envisaged a platform to support big and small events, helping users discover partnership opportunities and focus on strategic discussions.
Target Audience
Partnering360 was a combination of a social network and a communication tool designed to help managers at all levels stay in touch with their peers. Users could plan and manage their activities before, during, and after conferences.
Results
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14k+
Available companies
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28k+
Registered users
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2013
Acquired by Informa
The IT Craft team helped the client deliver and improve all tools needed for effective communication. IT Craft engineers developed, enhanced, and updated platform functionality, ensuring optimum UX and software performance.
The IT Craft team helped the client deliver and improve all tools needed for effective communication. IT Craft engineers developed, enhanced, and updated platform functionality, ensuring optimum UX and software performance.
Core Tech
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PHP
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MySQL
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JavaScript
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Zend Framework
Project challenges
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The client already had an in-house team. The project was up and running. The IT Craft team quickly learned how to handle the available source code and extend the software with new modules.The project vision and workflow alignment were key for successful cooperation between the two teams. A constructive partnership was established while the ongoing team adapted to the existing processes.
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Code refactoring was required to maintain high performance. The team initiated code refactoring for several modules. It also updated libraries and frameworks used for the project.
Planning
Input
The client initially had:
- A system requiring numerous updates and expansion
- An in-house team working on software
- The need for in-house team reinforcement
Analysis
Our team:
- Took over the project fast
- Ensured demanded technical assistance
- Focused on both improvements and new deliveries
Result
Our work resulted in:
- Timely delivery of new features and enhancements
- Prompt project updates and maintenance
- High quality of source code
Business benefits
Agile development
IT Craft engineers worked in two-week Sprints to ensure fast project progress.
Business analysis
A business analyst working on IT Craft’s side assisted the client in requirements and product improvement.
Productivity
Alignment with the client and IT Craft team enabled both parties to retain long-term productivity.
Going-extra-mile approach
The proactive approach of IT Craft developers helped the client increase the project's bottom line.
Main project features
Meeting Management
Users can easily plan and schedule appointments, arrange discussions, and more. They can send and manage requests. Partnering360 helps generate an agenda and receive an overview of upcoming arrangements.
Messages
A messaging system helps users stay in touch with each other during events and between them. Coordination becomes straightforward, helping clarify details, organize and reschedule meetings when needed.
Partnering360 Watchlist
The watchlist lets users monitor upcoming events, activities, people, and products. Users can find out who is attending the next event, decide on participation, and start planning a schedule.
Search and Bookmarks
The implemented search and filtering system narrows search results for potential partnerships, e.g., finding specific people looking for investment or licensing. Bookmark functionality helps create and manage lists of interests.
LinkedIn Integration
Partnering360 users save time on duplicating profile information and ensure consistency across professional networks by uploading data from LinkedIn. This functionality applies to both company and employee profiles.
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Project timeline (Total – 44,000 hours)
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PM & BA
4,400 hours
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UI Design
900 hours
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Development
28,300 hours
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QA
10,400 hours
Technologies
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PHP
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MySQL 5.7
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JavaScript
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Zend Framework