DevOps, support, and consulting for MyPlace Connect
Marketing automation system uses Wi-Fi spots to increase customer retention
- Duration 2019 – ongoing
- Team DevOps team - 25 members
- Type DevOps; IT Consulting
- Industry Marketing
- Platforms SaaS
MyPlace Connect helps increase customer value by turning guest Wi-Fi hotspots into a marketing machine. The system uses a combination of Ubiquiti UniFi hardware and MyPlace service to capture emails. A special Wi-Fi CRM helps increase customer retention and provide personalized offers.
MyPlace Connect offers its product to hospitality businesses such as hotels, restaurants, cafes, and bars. MyPlace Connect provides a fast and straightforward setup and various integrations, helping businesses increase visibility and customer loyalty and collect customer feedback.
The IT Craft DevOps team has helped migrate to new technologies, increasing system stability. Automated scaling ensures immediate response on load spikes. Downtime has been eliminated. The system works smoothly.
Inability to meet new market challenges with outdated software. The client needed to migrate to a new, modern infrastructure.Limited scalability. Software needed to support the client's growing needs better.
System reliability. Software started getting less-than-perfect as used technologies lost their first-place status.
The client initially:
- Required app infrastructure improvement
- Needed support with determining the best implementation option
- Focused specifically on scalability and stability
- Conducted a complex infrastructure audit
- Proposed implementation roadmap
- Migrated gradually to K8S infrastructure
- Built up the infrastructure with IAС and GitOps patterns
- Implemented monitoring solutions.
Our work resulted in:
- 99.8+ uptime
- Increased system scalability
- Genuine help with platform maintenance
The system automatically captures emails visitors use to sign in and sends them to CRM.
App owners receive analytics on the frequency and last visits.
Sign in via social media profile
Visitors can use social media accounts to sign in. The system can still extract emails.
The system remembers visitors' devices—no need to log in again when visiting the next time.
Businesses can create Wi-Fi signals for different events and segment visitors.
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2019 – ongoing
our clients say
Peadar Gormley, CEO
“IT CRAFT is very good at what they do, and they know the DevOps industry very well. Additionally, they’re very honest and responsive, so we’re very happy with them.”
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