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Augmented Reality and Big Business Retailing

augmented reality business applications

In just a few short years, Augmented Reality has become a part of everyday living. More than ever, businesses worldwide are increasingly recognizing the value of supplementing their marketing efforts with AR. 1 Paramount Pictures An example is Paramount Pictures, whose Home Media Distribution Division recently released an AR app to promote an about-to-be released …

Things to Consider Before Outsourcing Software Development

Ukranian Outsourcing software development

Many businesses look beyond their business walls for reliable resources to work on projects requiring excessive amounts of time that drain internal resources. Outsourcing software development makes fiscal sense for two reasons: organizing people and processes. Both enable achieving high productivity at reasonable costs. Clients who partner with outsourcing software development companies usually choose to …

Five Most Common Questions About Software Quality Assurance at IT Craft

qa testing company

What makes QA a crucial part of software development? Why not just skip it? The main objective of QA testing is to verify the software being developed operates correctly in all circumstances. QA seems to be the stepchild in software development: valuable, but frequently neglected, not given proper care and attention. QA is too often …

Can In-house And Outsourced Development Teams Work Well Together?

outsourcing pros and cons

Businesses often look for a reliable service provider even when they have their own in-house team onboard. Using an external team to help out or even integrating a team into the company’s existing workflow might sound challenging. However, it is possible to work well in a healthy, trustworthy environment where everyone focuses on a common …

Automated Testing: How It Works And How It Affects ROI

automated testing outsourcing

An automated test is a script simulating user interaction with a system. Its main objective is to identify errors and bugs in software, send reports to QA engineers who fix identified bugs, and ensure uninterrupted delivery. In this post, we discuss the main benefits of automated testing, how they affect project costs, and help eliminate …

Open-source vs. Proprietary Systems: Points to Consider

open-source and proprietary platforms

During the initial call with a new client, we discuss many aspects of the proposed product. Among the many things discussed is which approach to a technological stack is best: open-source or proprietary technology? The only answer we can give in advance: it depends. It all depends on the size and stack of technologies already …

IoT Security Challenges Exposed: What are they and how to fix them

iot security challenges

According to Gartner, Inc., consumer IoT devices are expected to make the biggest growth rates within the next 4 years. By 2020, there will be over 13.5 billion consumer IoT devices worldwide. Because the average consumer puts price over privacy, consumer devices have weaker security solutions than those made for industries. While industries employ an …

Top 3 Software Solutions For Furniture Manufacturing Industry

Apps for furniture manufacturing industry

According to the latest research, $0.56 of every dollar spent in an offline store is influenced by a digital interaction. That means each store or showroom with an online presence generates almost twice as much revenue compared to stores without it. By online presence, we mean not simply limiting your online presence with a landing …

Meet Notch, a Human Movement Tracking Platform for Everyone

Apps for Notch

There is no lack of wearable fitness trackers in today’s world. Using smart devices with installed dedicated apps, makes boring, repetitive tasks like intensity training (time, distance, heart rate, calories burnt and similar things) more bearable. But when it comes to biomechanics, smart fitness trackers fall short. They can neither help with physiotherapy to recover …

Smart 5D: an Innovative App for Real Estate Market

Smart 5D real estate app

Smart Navigation Systems (SNS), a start-up from the UAE, has been working smart to create its beta version of the innovative and truly amazing Smart 5D application and launch it on app stores this summer. The IT Craft team stands proud to be a reliable development partner for SNS and turn the challenging ideas into …

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