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Opt for iBeacon app development. Improve customer interaction. Make personal offers. Provide clients with special notifications. Reach higher loyalty level.
With help of our expertise, you can drive the development of location-based mobile applications to enhance customer engagement.
Provide detailed in-building navigation and auto check when a customer arrives. Reduce queues by accepting payments. Send offers and promo notifications based on customers’ location.
Allow checking and reservations of free tables. Help making orders and payments as well as send special offers based on customers’ preferences.
Engage customers by sending notifications with offers and deals. Improve customer experience by personalization based on purchase history, time and location proximity.
Track employees’ presence by their location in the office. Make staff members’ verification, check attendance and work time logging.
Create a personalized tour recommendation in any world’s language. Offer tour plans with marked items as well as approximate length and time.
Beacons are small, inexpensive and low-powered devices equipped with Bluetooth Low Energy (BLE).
Beacons broadcast signals. Smartphones with relevant apps pick up these signals when they are near: this is where the fun begins and why mobile users get beacon apps.
Why?
In a nutshell, iBeacon is a specific protocol created by Apple to make sense of BLE transmitters. Beacons are the physical products.
Currently, the main difference between beacons and GPS is location: beacon signals function indoors (thanks to Bluetooth Low Energy (BLE)); GPS signals function extremely well outdoors.
For very best results, use GPS outdoors and beacons indoors. Simple
Estimote and Kontakt provide the most popular beacons of the many manufacturers. Beacons usually have a BLE module, CPU, and a battery onboard. They can also have extras based on requirements.
The following list covers some of the main differences. Buyers need to decide what is best for their needs.
Form: USB dongles (for POSs), stickers (for moving objects), and more
Power supply: alkaline batteries, li-ion cells, USB powered
Extra sensors for temperature, humidity, acceleration
Design: form, size, branded beacons are also possible
Support: SDK, supported transmission protocols, infrastructure, updates
You can find more information in our article: A Short Comparison of BLE Hardware for Commercial Use Need help? Contact us. We can help you select the most relevant model and manufacturer for you.
iBeacon technology can visualize a customer's location within its range in real time. Any system can be designed in such a way to be easily adjustable in the future besides being able to enhance your current or future business significantly. Beacons can be used for targeted location-based marketing solutions. They can also be used to navigate through commercial real estate and indoor public places, create guided tours, find people and products, and much more.
As iBeacon evolves, it could be used more frequently outdoors for public spaces and events, markets, outdoor exhibitions and city tours. BLE Beacons could be used outdoors for promotion triggering start of an activity when a user approaches a point of interest.
Beacon technology keeps evolving to create a consistent indoor experience. For example, Estimote has announced its next generation, GDPR-compliant proximity beacons equipped with a new special OS for the physical world.
We believe an increase in commercial deployments of iBeacon is coming within the next few years. There will also be an uptick of beacons being used for both indoor navigation and promotional push notifications.
Eddystone, a Bluetooth Low Energy (BLE) beacon protocol released by Google in July 2015, is an alternative to iBeacon.
Indoor positioning and step-by-step navigation inside large facilities like shopping malls, airports and train stations, stadiums, hospitals, museums, galleries, etc.
Tracking solutions to monitor warehouse inventory and storage conditions and to replace passive tags with active ones.
For promotion, inviting visitors to come by, sending them special offers or product of the day.
Improve in-store experience by sending personalized push notifications based on a visitor’s location inside the store.
Automation solutions programmed to initiate small, secure actions, such as automatically opening doors or paying bus fare via a card.
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