Web Development for Ecommerce
SOGGLE manufactures fashionable protection equipment, which sports can buy through its dedicated ecommerce website. IT Craft focused on updating the website structure, adding new functionality, and implementing responsive design.
- Team 3 members
- Type E-commerce
- Industry Sports Equipment
- Platforms Web
About the project with SOGGLE
IT Craft worked on the website updates in cooperation with our long-term German partner NINE brackets, being responsible for web development.
The website decreases decision time by enabling customers to choose from 100+ designs or create their own.
The client wanted to update the design and functionality of the existing minimalistic website to serve customers best.
The key goals were adding required customization options, expanding user functionality, and updating website design in order to increase customer convenience and attain their growth.

Client’s expectations
- increase sales
- ensure high customer satisfaction with the provided experiences
- manage efficiently an increasing number of available offers
- provide flexible payment
- meet mobile users’ expectations from website responsiveness and friendliness
Technologies:
WordPress
PHP
JavaScript
CSS

The client turned to IT Craft for cost-efficient, expert web development services that we provided across the entire project lifecycle, including:
- optimizing project structure to display all available offers
- integrating one-click checkout and missing payment methods
- calculating adding shipment costs automatically to the order
- displaying order status in the user account
- enhancing website responsiveness on different devices and platforms
- updating the existing project code
Results of the collaboration with SOGGLE
We successfully met the client’s expectations by providing top-notch WordPress development services, updating website design, structure, and functionality.
- simplified updates of detailed product characteristics and images
- ensured easy product configuration and ordering from different devices
- delivered a product configurator for easy item customization
- streamlined website navigation
- enhanced performance
- simplified admin data management to enable easy content updates